LOGO FLASH SHEET

Turning Point Hyphen

TP Hyphen approached me needing a new logo but also wanting something besides just a logo to use for their merch. I suggested going with a flash sheet (more detailed explanation of flash sheets below). This was the end result, a wide range of logos that would work great for shirts, stickers and more.

Here is a part of an article from Bright Coal explaining flash sheets. If this sounds like something you would be interested in, shoot me a message and let’s get started.

A Quick History on Flash Sheets

Different folks use different words to describe them (hot sheet, flash sheet), but it’s basically a sheet of different-but-similar logo concepts that most designers do as a part of their process. Lots of folks will use them in search of the elusive final logo, but end up scrapping the majority of the concepts. Sometimes the client never sees them at all.

Flash sheets first showed up in Tattoo Parlors

Flash sheets serve as a way for a customer to walk in, look at lots of options and choose something (at least in the right ballpark) of what they want their final ink to be. Typically these are designed in sets that match. For example a “Sailor Jerry” flash set would include a variety of sparrows, hula girls, skulls, pirate ships, roses, etc. all in the same style.